Who This Is For

SEO audits are most useful for sites that already have traffic but feel stuck, sites that lost rankings after a redesign or migration, e-commerce stores with thin or duplicate category content, and B2B sites that need to compete for high-intent commercial keywords. If you are starting from zero, an audit is still useful, but it pairs better with a keyword research and content plan.

Technical SEO We Review

• Core Web Vitals (LCP, INP, CLS) on real devices, not just lab data
• Crawlability — robots.txt, sitemaps, internal linking, orphan pages
• Indexation — index bloat, canonical conflicts, noindex mistakes
• Render path — JavaScript rendering, hydration, prerender setup
• HTTPS, HTTP/2, HSTS, security headers, mixed content
• Mobile usability and viewport configuration
• International SEO — hreflang, language switchers, geo-targeting
• Site architecture — URL structure, breadcrumbs, hub-and-spoke patterns

On-Page SEO We Review

• Title tags and meta descriptions — uniqueness, length, click-through optimization
• Heading structure (H1-H4) and semantic HTML
• Schema markup — Organization, Service, Article, FAQ, BreadcrumbList, Product
• Image SEO — alt text, file naming, compression, lazy loading
• Internal linking — anchor text quality, link distribution, hub pages
• Open Graph and Twitter cards for social sharing

Off-Page and Authority Review

• Backlink profile quality and toxicity check
• Referring domains growth vs competitors
• Brand mentions and unlinked citations
• Local citations and NAP consistency (when relevant)
• Competitor link gap analysis

Content and Keyword Review

• Top performing pages and decay analysis
• Content cannibalization — pages competing against each other
• Thin and duplicate content identification
• Search intent mismatch — pages targeting the wrong query type
• Content gap vs the top 3 competitors per topic cluster

Tools We Use

• Ahrefs and Semrush for backlinks, keywords, and competitive data
• Google Search Console and Bing Webmaster for first-party data
• Screaming Frog and Sitebulb for technical crawls
• PageSpeed Insights, Lighthouse, and CrUX for performance
• Schema.org validator and Rich Results Test
• Custom log file analysis for crawl budget on larger sites

Deliverables

• 30-50 page audit report with screenshots and explanations
• Prioritized action plan — quick wins first, structural work second
• Severity scoring (critical, high, medium, low) for every finding
• Effort estimates so you can plan developer time
• Live walkthrough call with the team and developers
• Implementation support and re-audit after fixes (optional)

How We Work

• Week 1 — access setup, crawl, data collection from GSC, GA4, Ahrefs
• Week 2 — manual review, competitor benchmarking, prioritization
• Week 3 — report writing, recommendations, walkthrough call
• Week 4+ — optional implementation sprint with our developers

Investment

One-time audit starts from €800 for small sites and scales with complexity, number of languages, and depth of backlink and content review. Ongoing SEO retainers are available from €600 per month and typically include monthly reporting, content briefs, technical fixes, and link earning. We do not lock you into long contracts — month-to-month with a 30 day notice.

Get In Touch

Click Scale SIA, Braslas iela 29A, Riga LV-1084, Latvia. Phone: +371 29997574. Email: [email protected].